Making Affairs Public—Or Keeping Them Private

Matt Moseley Blog

Public Affairs is my favorite aspect of the communications business. But what is it exactly? Public Affairs is a term of art that describes the practice of managing an organization’s relationship with stakeholders and outside interests. These can include elected officials, regulatory, policy makers, customers, local community leaders, trade associations, business groups, non-profits, unions and the media. As a practitioner, we …

What is Public Relations?

Matt Moseley Blog

Advertising is something you pay for. Publicity is something you earn. At dovetail solutions our public relations practice is based on the art and science of enhancing or defending the reputation of an organization, company or an individual. There are many aspects of public relations and they may include reputation management, branding, building coalitions, media relations, messaging, events, community investment, …